shares
The creation process of the Product.
Compack Packaging
A brief received from Welspun for Diwali Gifting range for their distributor channels across the country.
• Packaging must be of significant size.
• Packaging must be easy for transport.
• Packaging must have an interactive play to it.
• Packaging must be a combination of structures & shapes – to be in sync with their product line.
• Packaging must carry weight & graphics must be impactful.
Execution
• Our in-house team & graphic designer curated concept of slider box for an unboxing experience.
• To create a wow experience outer graphic language was extended on the inside.
• Inside structure included a :
a) Pop-up Perforated Tray with Rangoli design, intended to be an interaction element for end user.
b) Combination of bottle & diya cavity.
c) All these on a single piece of tray to control cost.
• Post designing process of prototyping & approvals took a span of 15 working days.
Production was executed at our Mulund facility
SBS 300-350 GSM Paper for sleeve + Grey back paper for double walled tray + Grey back for inner tray & Cavity.
Time period – 8 working days.
Process – Sleeve printing + Lamination + Tray printing + Punching + Base punching + Folding & Locking + product Filling + Pack of 5 shrink packed + Dispatch.
Manufacturing
We created everything from Paper Selection & Texture to creating special Matte finish over the box, All these elements summed up to ₹95.50/- per piece.
We served Welspun with extra 200 pieces repeat. We at Compack look forward to more such projects.
More Designing and manufacturing of products. Enabling us to offer more flexibility on costs and much more creativity on Graphics, Manufacturing Process & Structure.
